
The Mercedes-Benz G-Class has a special place in celebrity garages, but this one takes a very different approach to standing out. Drake recently showed off a heavily customized 1999 Mercedes-Benz G500 on his social media that looks less like a luxury SUV and more like a rugged, open-air safari truck. Built by California-based S-KLUB LA, the distinctive build trades the G-Class’s familiar enclosed body for an open cabin, custom bodywork, and details tied to the rapper’s personal brand.
The build starts with a 1999 G500 Europa Edition, an unusual foundation given that Mercedes-Benz did not begin official US sales of the G500 until 2002. S-KLUB LA redesigned the body into a two-door configuration, removing most of the roof and adding a custom steel safari rack and tubular structure around the open cabin. Desert beige paint, widebody fenders, and additional lighting complete the rugged look.
The transformation is far from the modern G-Wagens that rule celebrity car collections. Rather than relying on oversized wheels or aggressive performance upgrades, this build leans into the classic G-Class’s no-frills roots. The original model was introduced in 1979 as a rugged off-roader, long before it became a luxury status symbol. The Mercedes-Benz G-Class has evolved considerably since then, but its unmistakably boxy shape remains central to its desirability.
The most obvious customization is at the front of the vehicle. The familiar Mercedes-Benz star on the grille has been replaced with a gold-accented OVO owl emblem, referencing October’s Very Own, the lifestyle brand and record label associated with Drake. Across the roof structure, custom “ICEMAN” lettering adds another personal touch linked to the rapper’s ICEMAN branding.
The cabin has also been reworked, with reported upgrades including Audison Thesis speakers, DSP Forza amplifiers, and four 10-inch subwoofers. S-KLUB LA’s own listing identifies the project as its G500 Europa Safari Edition, although it does not disclose all the mechanical changes. The truck was previously advertised for $399,999, but that figure is an asking price, not a confirmed transaction or the amount Drake paid. For now, the build is an interesting reminder of how far a classic G-Wagen can be taken when its owner, or a commissioning customer, wants something beyond the showroom floor.

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