Nissan Banks on Racier Maxima to Draw Younger Buyers
5 Juin 2015 - Automotive News
Nissan gives its eighth-generation Maxima, redesigned for 2016, racier exterior styling, with a floating roof, a beefier beltline, an enlarged front grill and a fastback rear design.
The car receives an upgraded interior that features a cockpit angled 7 degrees toward the driver, and a list of options that includes premium seat stitching, leather trim, a heated steering wheel and a dual-panel moonroof. Positioned to intercept younger premium-segment consumers, the new Maxima will re-emphasize the “4-door sports car” marketing tagline of years past. Nissan has redesigned the model’s standard V-6, kicked up the power to 300 hp at 6,400 RPM, and reduced the friction of its Xtronic continuously variable transmission. The car is now 79 pounds lighter, sits on a more rigid chassis and boasts a 14% improvement in fuel economy.
|2016 Nissan Maxima||2015 Toyota Avalon|
|Wheelbase||109.3 in.||110 in,|
|Width||73.2 in.||72.2 in.|
|Height||56.5 in.||57.5 in.|
|Curb weight||3,471 lbs.||3505 lbs.|
|Base engine||3.5-L DOHC V-6||3.5-L DOHC V-6|
|Horsepower||300 @ 6,400 rpm||268 @ 6,200|
|Torque, lbs.-ft.||261 @ 4,400||248 @ 4.700|
|EPA mpg||22 City/30 Highway||21 City/31 Highway|