+ Publish Ad FREE !
Ads stats: last 24h - 75, actual - 1263, total - 83881

Aston Martin Sees 25% Of Future Global Sales Coming From Asia

1 December 2011 - Automotive News

Aston Martin Sees 25% Of Future Global Sales Coming From Asia

A quarter of global sales for British luxury carmaker Aston Martin could come from Asia within two years, nearly double the current share, thanks to robust demand in China, the company's director for the region, Matthew Bennett said.

China, which Aston Martin officially entered three years ago, has already become its largest and fastest growing market in Asia, Bennett, told reporters in Beijing on Tuesday.

In 2010, it delivered 110 cars in the country. The year-to-date tally is double and could hit 500 units in 2012, Bennett said.

"China is not only the biggest but the fastest growing by a long long way (in the region). In 18 months, we will see China and Asia Pacific as a whole really on a par with the other big three markets."

Asia now contributes 12-15 percent of Aston Martin's global sales, according to Bennett.

Top global marques, from Daimler AG's Mercedes-Benz to BMW’s Rolls-Royce, have racked up impressive sales in China where growing ranks of rich consumers are fueling sales of luxury items from Gucci handbags to Rolex watches.

To help win over more customers in China, Aston Martin is introducing the V12 Zagato, which premiered at the Frankfurt auto show, with a price tag of roughly 9 million yuan (1.06 million euros), including import tariffs of more than 100 percent.

Many of its popular models, such as Rapide and V8 Vantage Roadster, are already available here.

Aston Martin CEO Ulrich Bez told Reuters in September that he wanted a diversified geographical reach, with a fifth of the sales in China, a fifth in the UK, a fifth in the rest of Europe and a fifth in North America.

Currently, Aston Martin has five outlets in China covering major cities and the surrounding areas. At least seven more will be added, bringing the total number to 12 outlets by the end of 2012, he said.

No fear of slowdown

In a recent East Asia and Pacific economic update, the World Bank said it expects regional growth to moderate from next year as overseas economies slow and Beijing steers the economy to rely less on investment and manufacturing.

Fears that China may be set for a sharp slowdown flared again last week after HSBC's flash PMI survey showed the factory sector shrank the most in 32 months in November on signs of domestic economic weakness.

Bennett said he was aware of the situation but remained optimistic about the potential of the world's largest auto market.

"We are still relatively new in China. We still see a very significant growth opportunity for us here," he said.

Other global luxury car makers, such as Mercedes-Benz and BMW have also announced investment and expansion schemes in China.

Ford sold Aston Martin for 479 million pounds (560 million euros) in March 2007 to a consortium led by David Richards - former Formula 1 Benetton and BAR racing boss -- as well as two Kuwaiti funds.

 

News By Tags

2011 models2012 models3D printing458 italia6-series coupeA1A2abc motorsabu dhabiaccidentaccidentsaccordACIMacuraadvertisingafricaAIairbagairbagsairbusairportalcotestalfaalfa romeoalgeriaalpineamazonamphibiousandroidAnil Bachooappappleappointmentsappsapriliaarabiaargentinaarielarnold schwarzeneggerArtashok leylandasiaastonaston martinauctionaudiaustraliaaustriaautoauto industryauto shanghaiauto showautonomous carautonomus carAutopilotaventadorawardsAxessBagatellebahrain grand prixBAIBaie-du-TombeaubajajBambousBangkok International Motor ShowBangkok Motor ShowBangladeshbatmobilebatterybattlebeachbeachesBeau-BassinBeaux-SongesbeetleBeijing Motor ShowBelgiumBell-Villagebentleybernie ecclestonebetamaxbetamax casebicyclebicyclesbikebikesbiodieselbmwboatboatsBogota Auto ShowBois-Marchand accidentBologna Motor ShowbondboschBPObrabusbrakesbrazilbribebribesbridgestonebriobudgetbugattiBugatti ChironbuggybuickburnoutbusbusesbuyingbydcadillaccalebassescamaroCamp-ChapelonCanadacarcar buying tipscar dealerscar importcar marketcar rentcar rentalcar salescar servicecar sharingcar theftcar washcarbon fiberCarPlaycarscartingCaudanCCIDCCTVCEBcelebretiescelebritiesCESChamp de MarsChamp-de-MarsChengdu Motor ShowcherychevroletChicago Auto ShowchinaCHINESE GRAND PRIXChris Evanschryslercitroencivicclassicclassic carsclassicscommercialcomparisonconceptconceptsconsumer reportsconvertiblecoromandelcorruptioncorvetteCourtCourtsCPBcr-vcrashcrash testcrash testscrossovercrowdfundingCubaCurepipecustom carCUVCWAdaciadaihatsudaimlerdakardartzdash camdashcamdatsunDelhi Auto ExpodesignDetroitDetroit Auto Showdieseldiesel scandalDIYDLCdodgeDPPdragdrag battledrag racedrag racingdriftdriftingdriver licensedriverless cardrivingdriving licensedriving schooldriving schoolsdriving testdriving tipsdronedronesdrugsdrunk drivingdsDubaiDubai Motor ShowducatiearthquakeEbayebeneecoecologyeconomyelectricelon muskengen motor showengineenginesEOCethanoletios livaEUEuropeeveventsexpofacebookfakeFast And FuriousFernando AlonsoferrariferryfiatfiestafilmsfinancesfinefinesfinlandFirefiskerfitness centerFlacqFlic-en-FlacFloodsflying carFootballForbachForbach accidentforce indiafordFord mustangformula1forza motorsportFrancefrankfurtfrankfurt motor showfraudFSCfuelfuel economy scandalfuel pricefuel stationfuel stationsfunnyfutureGaikindo Indonesia International Auto ShowGaikindo Indonesia International Motor ShowgamesgeargeelygenesisGeneva Auto Showgeneva motor showGermanygirlsgmgodzillagolfGoodlandsgoodwoodgooglegoogle glassGoProgovernmentgpsgran turismogrand tourgrand-baiegreat wallgreecegreengreen energygrnoGRSE accidentGTAGymkhanahackershakershamannharley-davidsonHatchbackhealthcarehellcatherohistoryhitachiholdenHollandHollywoodhondahonda cr-vHong Konghorsepower falsifyinghospitalshot wheelshotelhotelshoverbikehoverboardhow toHuayrahummerhumorhurricaneHusqvarnahybridhydrogenhyundaii3i40ICACiframacIIHSillegal racingillegal taxiillegal transportIMCimportindiaIndian MotorcycleIndian OilindicaIndonesiaIndonesia International Motor Showindonesia motor showinfinitiInfinityinfrastructureinsuranceintelinteriorinteriorsiPadiphoneiranirelandIRPisraelisuzuIsuzu D-maxitaliaItalyjaguarjamesjames bondJames Mayjapanjapaneese carsjapanese carjapanese carsJapanese Grand PrixjazzJDMjeepJeremy ClarksonjettaJin Feijobskartkawasakikei carken blockKenyakhankiaKoenigseggkoreaKoshik ReesaulKTMLALA Auto ShowLa MarieLa Vigielamborghinilancialandland cruiserland roverLarsen & Toubrolawsleallegolewis hamiltonlexuslicenselight metroLionel Messilotuslow cost carLRTluxuryluxury carluxury carsm3mad maxMadagascarmahindramaintenancemalaysiamanmapsMare d’Albertmarketmarketingmartinmarutimaruti suzukimaseratiMatt LeBlancMauritiansmauritiusmaybachmazdamazda3McLarenmecedesmercedesmetroMetro Expressmexicomichael schumacherMicrosoftMidlandsminimitsubishimitsubushiMMMMokamonacomonaco grand prixMont-ChoisyMontebello accidentmontereymoparMoroccomotomotormotor showMotor vehicle test centremotorcyclemotorcyclesmotorsportmotorsportsmotosportmoviesmpvMRAmugenmuscle carMusicmustangmv agustaMVDANADA Auto ShowNandanee Soornacknanonascarnavigation systemnavigation systemsNavin RamgoolamNCGNDUNepalnetherlandsnew carnew york auto shownew zealandnfsNHTSANigerianissanissannorwayNouvelle-FranceNTANTCNurburgringoff-roadoffroadOlympic Gamesopelpaganipagani huayraPaillesPakistanPamplemoussespanasonicParisparis motor showparkingPebble Beachpenaltiespenalty pointsPetite-RivièrepeugeotPhilippinesPhoenixpickuppickupspininfarinapirelliPitonPlaine-LauzunplayboyPNQPointe-aux-SablespolandpolarispolicepoliticspollutionPomponettepontiacporscheporsheportPort LouisPort-LouisPPCPPPprankpricepricespriusproguardprotestsprotonPSApublic transportpublict transportQ3qorosQuartier-Militairequatre-bornesr8Raceracingrallyramrangerange roverratingsRDArecallrecallsrecordrecordsred bullreduitrenaultrenderingrent a carreplicaReunionRezvaniRHTRiambelRichard DuvalRichard HammondRiche-TerrerickshawrimacRing RoadrioRiviere-du-Rempartroadroad accidentroad rules & regulationsroad safetyRoad Traffic ActRoad Traffic Amendment Actroadsroads safetyrobberyrobotrobotsroche-boisRodriguesrolls-royceromeoRose-HillroverRoyal EnfieldRRSRSUrumoursRussiasaabsafetysafety ratingssafety testsafety testsSaint-Pierresalesamsungsamusao paulo auto showSao Paulo Motor Showsaudisaudi arabiascamscandalscaniaschool busscooterscootersseatsecond hand carsecond hand carssecond hand cars importself driving carself-drivingself-driving carself-driving carsSEMASEMA showSeoul Motor Showservice stationsShanghaishanghai motor showshelbyShellshowsingaporeSingapore Grand PrixskodaSlovakiasmartSobrinho caseSohail Sesungkursolar energysoreze accidentsoulsound systemssouthsouth africasouth koreaspainspare partsspeed camerasspeed limitspeedingsportSportscarspy shotsssang yongSsangYongstar warsstartupstatisticsSTCstreet racingstrikestudysubaruSudhir SesungkursudySunshine AutosupecarssupercarssuprcarssurveySUVsuzukiSuzuki JimnySuzuki SwiftSwedenswiftSwitzerlandTATaiwantakatatankTarisa Resorttatataxtax fraudtaxestaxiTBStechnlogytechnolgytechnologyTerre-RougeTerre-Rouge–Verdunteslatesla model stest driveteststhailandThailand International Motor ExpoThe Grand TourtheftThierry Henryticket pricetipstiresTMRSUtokyoTokyo Auto Salontokyo motor showtoptop geartoyotaToyota Hiluxtoyota supratoystraffictrailertransformerstransporttrendstricksTriolettriumphTrou d’Eau DoucetrucktruckstsunamituningTurkeytvstyresUAEuberUBSukukraineunionsuomuralUSused carused carsVacoasVacoas-Phoenixvanvarma casevehicle inspectionVehiclesvelostervenezuelaVictoria stationvideoVienna Auto ShowvietnamVintagevintage carsVipervivo energyvolkswagenvolvovwwheelsWorldyachtyamahayariszagato
Sell Your Car