Automotive Industry: Resilience That May End This Year
20 December 2012 - Défi Media Group
At the end of October, the automotive sector shows a very satisfactory increase compared to 2011 with just over 13,000 registrations (new vehicles + 'recognition'), an increase of 26%.
In November, there were just over 13,500 registrations and 63% of new cars against 37% of vehicles 'recognition'. According to statistics from the National Transport Authority (NTA), new vehicle sales in November 8687 totaled. Toyota is leading with 1245 vehicles that stand out with the sale of 432 minibus (Motor Cars), followed by Nissan with 1,100 cars, Kia vehicles with 1004, Hyundai with 777 vehicles.
The car segment (Passenger Cars), which remains the big car market is dominated by Korean Kia (936) and Hyundai (742), followed by Nissan (676) who managed to keep their head Toyota (478) BMW (404) Mercedes (340) Chevrolet (307) Suzuki (275) Honda (246) and Perodua (240) completing the top 10.
Note the excellent performance of high-end cars, including BMW, Mercedes, Audi, Mini, Range Rover, Porsche, Jaguar and Aston Martin, among others, on the Mauritian market. They occupy at the end of November, 15% of car segment, or 10% of the total market. A huge performance qualified by the President of the Mauritius Vehicles Dealers Association (MVDA).
The reasons for this resilience
The year 2012 should be a very good year in terms of sales. Thus, the sales figures of nine for the first time exceed the threshold of 9,000 vehicles. The total sales of cars will be in 2012, very close to the mythical figure of 15,000 units. According to estimates MVDA about 9350 and 5550 cars second hand cars imported, roughly, a ratio of two thirds / one third.
The MVDA is pleased with the sales figures of nine, which is an absolute record in terms of the number of vehicles sold in one year and representing an increase of 18% compared to last year.
As said Zaid Ameer, president of Imported Vehicles Dealers Association, are not car sales 'recognition' which were the reasons for the growth of the automobile market. According to him, the cars 'recognition' were affected by the provisions of the Government.
Indeed, as explained Gilles Lalanne, president of the MVDA, sales of new vehicles increased for several reasons. First, there was the effect of the carbon tax making small cars cheaper and promoting new cars.
Also, Gilles Lalanne indicates that Mauritians have accepted the best non-Japanese cars because these cars were able to move upmarket in the look, design and level of multimedia equipment such as keys screens, reversing cameras, boxes speed automatic or, bluetooth.
In addition, there was also the aggressiveness of nine dealers who have exhibited extensively in malls, with numerous promotions as well as building new showrooms to boost the market.
Year 2013 could be harder
In the future, Gilles Lalanne think 2013 will be very hard for the new. First, we arrive at a saturation level of equipment for the automotive market that can grow exponentially and will soon reach its limit.