Harley-Davidson Incongruously Aims Sportster 72 Commercial at Hipsters

12 years, 1 month ago - 21 November 2012, Autoblog
Harley-Davidson Incongruously Aims Sportster 72 Commercial at Hipsters
The official video for the new Harley-Davidson Sportster Seventy-Two XL 1200 V looks like the intro to a seventies biker flick, or like it was shot on Instagram.

Part of Harley's Dark Custom line and a tribute to choppers of a Nixon-era yore, the V-Twin gets throwbacks like a 2.1-gallon "peanut" gas tank, downsized ape-hanger handlebars, chrome laced wheels on whitewall Dunlap bias-ply tires, chopped rear fender, a solo seat and a "Bigflake" paint schemes. And yes, you can get a chromed sissybar.

But instead of using a seventies biker type for riding duty in the vid, Harley went for a hipster – the slid-back beanie and the European stove top coffeemaker gave it away. We're not sure that's the target audience, but it's a neat vid and a cool looking bike anyway.