Hyundai Reveals Flying Car Among Other Wacky Concepts

11 years, 8 months ago - 16 April 2013, Autoblog
Hyundai Reveals Flying Car Among Other Wacky Concepts
Hyundai has held an IDEA festival for the past three years that gives its engineers a break from seat belts, and electrical harnesses and wheel arch moldings.

Each festival serves up a theme for personal mobility, after that there's no limit – competing teams can come up with anything that serves the theme and are encouraged to get creative.

That's how you get concepts like the E4U 'egg car' (pictured); a single-stander mode of transportation that channels Mork from Ork. The oddest thing about the egg is not the yellow shell but the helmet the 'driver' wears. Other ideas included a flying car with 16 (!) rotors, a bicycle that could serve as a spare tire and a car with five joints. Although most appeared totally impractical, all were totally cool.

This year's festival is in the works, the theme being the rather ambiguous "R&D for customers," the point is apparently to come up with concepts that Hyundai customers might actually use. There's a video with scenes of last year's festival.