This insane Lexus covered in 41,999 LEDs is basically a drivable billboard
14 April 2017 - Mashable
The New York Auto Show is filled with shiny, jaw-dropping production cars (hi Dodge Demon!) to ogle, but no vehicle has sucked me into its tractor beam quite like Lexus' LIT IS sedan.
Created in collaboration with Vevo for Dua Lipa's "Be the One" music video, the LIT IS (get all your lit jokes out now!) is what happens when you cover a 2017 IS's entire body with 41,999 programmable LEDs.
It's loud, blinding, and ridiculous in every way—exactly how we like it.
I'm told the LEDs were hand-applied and output 175,000 lumens when they're all switched on at maximum brightness. You think your tricked-out import car with its neon under-glow looks cool cutting through the night? Wouldn't even compare with the LIT IS.
The one-of-a-kind car's LEDs are more than just a pretty-looking exterior. Lexus says there are several modes, including one that turns the entire car into a equalizer-like light show when synced up to music.
Another mode, which requires a game console, responds to gestures. I wasn't able to see these work in person, but you can use hand gestures to bring up different animations, as if the car's responding to you. Hey KITT, is that you?
As sweet as the LIT IS, you won't be able to buy one since Lexus isn't producing them. Still, it doesn't hurt to drool. And stare. Because I could stare at it all damn day. It's just that trippy and mesmerizing.