+ Publish Ad FREE !
Ads stats: last 24h - 76, actual - 1101, total - 104654

Nissan Targets Russia's First-Time Car Buyers with Datsun

18 December 2013 - Automotive News

Nissan Targets Russia's First-Time Car Buyers with Datsun

Nissan will unveil its resurrected Datsun brand in Russia in April, seeking to lure young first-time buyers away from the used car market to its sub-400,000 ruble ($12,100) model.

Nissan retired the Datsun brand in 1981 but announced last year that it would relaunch the small car in emerging markets, targeting Indonesia, India, Russia and South Africa.

"The main objective (in Russia) is to be a serious alternative to the used car market - this is where we want to compete," Jerome Saigot, director of Datsun in Russia, told a news briefing in Moscow.

Saigot said sales forecasts have not been disclosed but he estimates that about six million used cars will be sold in Russia this year.

Russia has a growing middle class with disposable income, low car density and an aging fleet on the road - all factors that should support future sales - but economic growth is slowing and new car sales are expected to drop by 6 percent this year.

Market analyst Autostat on Tuesday predicted a 5 percent decline next year.

Saigot, however, believes there is room for growth in lower-cost cars. The sub-400,000 ruble segment, currently accounting for about a quarter of the market for new vehicles at about 700,000 cars, is expected to grow to 900,000 cars with about the same market share by 2017.

"It is a big piece of the market where we don't have any offer in the Nissan line-up," Saigot said. "The risk here is to do nothing."

Datsun will compete against Russian partner Avtovaz's Lada, but Saigot said the two brands would sell to different customers, with Datsun targeting first-time buyers.

The Datsun will be produced at Avtovaz's Togliatti plant. Nissan and French partner Renault have struck a deal to take control of Avtovaz by mid-2014.

Saigot said the Datsun will be unveiled in April with the first deliveries planned between August and September.

 

News By Tags

2011 models2012 models3D printing458 italia6-series coupeA1A2ABC Automobileabc motorsabu dhabiaccidentaccidentsaccordACIMacuraadidasADSUadvertisingafricaagalegaAIair pollutionairbagairbagsairbusairportAlan GanooAlbionalcotestalfaalfa romeoalgeriaalibabaAllemangeAllied MotorsAlmaalpineAmauryamazonamendesamphibiousandroidAnil BachooAnse-la-Raieappappleappointmentsappsapriliaarabiaargentinaarielarnold schwarzeneggerarsenalArtashok leylandasiaastonaston martinAston Martin ZagatoauctionaudiAudi E-TronAudi Q3Audi Q8Audi RS7audit reportaustraliaAustralian Grand Prixaustriaautoauto industryauto shanghaiauto showauto-écoleautonomous carautonomus carAutopilotautopont de Decaenautopont Decaenautoroute M1aventadorawardsAxessBABagatellebahrain grand prixBAIBaie-du-TombeaubajabajajBalaclavaBambousBangkok International Motor ShowBangkok Motor ShowBangladeshBarklybatmobilebatterybattlebeachbeachesBeau-BassinBeau-ChampBeau-VallonBeaux SongesBeaux-SongesbeetleBeijing Auto ShowBeijing Motor ShowBel-AirBel-Air-Rivière-SècheBel-EtangBel-Ombrebelgian grand prixBelgiumBell VillageBell-VillageBelle-MareBelle-RoseBenellibentleyBentley BentaygaBentley Continentalbernie ecclestonebetamaxbetamax casebicyclebicyclesbikebikesbiodieselBlackBerryBlue-BaybmwBMW 3 SeriesBMW 4 SeriesBMW 8 seriesBMW i8BMW ix3BMW M2BMW M3BMW M4bmw m5BMW X2bmw x3BMW X5BMW x6BMW x7BMW z4boatboatsboeingBogota Auto ShowBois-MarchandBois-Marchand accidentBois-PignoletBois-RougeBologna Motor ShowBon-Accueilbondboschboston dynamicsBPObrabusbrakesBramsthanbrazilbrexitbribebribesbridgebridgestonebrioBrisée-VerdièreBritish Grand PrixbudgetbugattiBugatti ChironBugatti La Voiture Noirebugatti veyronbuggybuickburnoutbusbusesbuyingbydcadillaccalebassescamaroCamp ChapelonCamp-ChapelonCamp-de-MasqueCamp-DiableCamp-LevieuxCanadacanadian grand prixCandosCanotCap-Malheureuxcaporal Chooluncarcar buying tipscar dealercar dealerscar firecar importcar industrycar loancar marketCar Of The Yearcar rentcar rentalcar salecar salescar servicecar sharingcar showcar theftcar washcarbon fibercarburantsCarlos GhosnCarPlaycarscartingcascavelleCaudanCCIDCCTVCEBcelebretiescelebritiescentre de fitnessCentres De Fitnesscertificat de fitnesscertificats de fitnessCESChamarelChamp de MarsChamp-de-MarsChebelChemin-GrenierChengdu Motor ShowcherychevroletChevrolet CamaroChevrolet ColoradoChevrolet CorvetteChicago Auto ShowchinaCHINESE GRAND PRIXChris EvanschryslerCité Vallijeecitroencivicclassicclassic carclassic carsclassicsClémenciacode de la routecollectioncommercialcomparisonconceptconceptsConfinementConstanceconsumer reportsContract buscontraventionsconvertiblecoromandelCoronaviruscorruptioncorvetteCottagecour suprêmeCourtCourtscouvre-feuCOVID-19CPBcr-vcrashcrash testcrash testsCristiano Ronaldocrossovercrowdfundingcruise shipCubaCupraCurepipecurfewcustom bikecustom carcustomsCUVCWACybertruckcyclonedaciadaihatsudaimlerdakardakar rallydartzdash camdashcamdatsunde tomasodealersdéconfinementdecongestion routiereDelhi Auto ExpodeloreandesignDetroitDetroit Auto Showdéviationdéviationsdéviations routièresdieseldiesel scandaldieselgateDIVADIYDLCdodgedodge demonDonald TrumpDPPdragdrag battledrag racedrag racingdriftdriftingdriver licensedriverless cardrivers licensedrivingdriving licensedriving schooldriving schoolsdriving testdriving tipsdronedronesdrug racedrugsdrunk drivingdsDubaiDubai Motor ShowducatiDysonD’EpinayearthquakeEbayebeneEbène Car ParkecoecologyeconomyEducationEICMAelecticelectionselectricelon muskemissionsEmmanuel Macronengen motor showengineenginesEOCescroquerieethanoletios livaEUEuropeeveventsexamens de conduiteexcès de vitesseexpofacebookfailfakefake policeFast And Furiousfaux coupons de parkingfaux permisfaux permis de conduireFCAfeeder busfeeder busesfermetureFernando Alonsoferrariferrari 812ferrari f40Ferrari Portofinoferrari romaferryFHTAFIAfiatfiestafilmsfinancesfinefinesfinlandFireFirefightersfishersfishingfiskerfitness centerFlacqFlic-en-FlacfloodFloodsFlorealflying carflying taxiFond-du-SacFootballForbachForbach accidentforce indiafordFord BroncoFord F-150ford fiestaford focusFord GTFord mustangFord Mustang Mach-EFord Rangerforest-sideformula Eformula1forza motorsportFrancefrankfurtfrankfurt motor showfraudFSCfuelfuel economy scandalfuel pricefuel stationfuel stationsfunnyfutureGaikindo Indonesia International Auto ShowGaikindo Indonesia International Motor Showgamesgare de Rose-HillGare du Nordgare VictoriagasgeargeelygenesisGeneva Auto Showgeneva motor showgerman grand prixGermanygirlsgmgodzillagolfgolf carGoodlandsgoodwoodGoodwood Festival of Speedgooglegoogle glassgoogle mapsGoProgovernmentgpsgran turismogrand tourgrand-baieGrand-BassinGrand-BoisGrand-GaubeGrande-RivièreGrande-Rivière-Nord-Ouestgreat wallgreecegreengreen energygrnoGros-BoisGros-CaillouxGRSE accidentGTAGymkhanahackershakershamannharley davidsonharley-davidsonHatchbackhealthcarehellcatHennesseyHenriettaHermitageherohertzhighlandshistoryhit and runhitachiholdenHollandHollywoodhondaHonda AccordHonda BrioHonda Cityhonda civicHonda Civic type rhonda cr-vHonda Ehonda fitHonda HR-Vhonda jazzhonda monkeyHonda s2000Honda s660Honda VezelHong Konghorse racinghorsepower falsifyingHospitalhospitalshot rodhot wheelshotelhotelshoverbikehoverboardhow toHuayrahummerHummer H1Hummer H2humorhungarian grand prixhurricaneHusqvarnahybridhydrogenhypercarhypercarshyundaiHyundai CretaHyundai ElantraHyundai i20hyundai ioniqHyundai KonaHyundai Santa Cruzhyundai Santa Fehyundai sonataHyundai TucsonHyundai VelosterHyundai Venuei3i40ICACiframacIIHSillegal racesillegal racingillegal rallyillegal taxiillegal transportIMCimportindiaIndia Auto ExpoIndian Motorcycleindian motorcyclesIndian OilindicaIndonesiaIndonesia International Motor Showindonesia motor showinfinitiInfinityinfotainmentinfrastructureinsuranceintelinteriorinteriorsiPadiphoneiranirelandIRPisraelisuzuIsuzu D-maxIsuzu MU-Xitaliaitalian grand prixItalyjaguarJaguar Land Roverjamesjames bondJames MayJan Palach stationjapanjapaneese carsjapanese carjapanese carsJapanese Grand PrixJawajazzJDMjeepJeep CherokeeJeep GladiatorJeep Grand CherokeeJeep Renegadejeep wranglerJeremy ClarksonjettaJin FeijobjobsJohn DeerekartkawasakiKawasaki Ninjakei carken blockKenyakhankiaKia CeedKia ForteKia NiroKia OptimaKia SorentoKia SportageKia Stingerkia TellurideKoenigseggkoreaKoshik ReesaulKTMKTM DukeLALA Auto ShowLa Brasseriela butteLa ChaumièreLa FloraLa GauletteLa MarieLa PrairieLa Tour KoenigLa VigieladaLallmatielamborghiniLamborghini Aventadorlamborghini diablolamborghini gallardolamborghini huracanLamborghini SiánLamborghini UruslanciaLancia Stratoslandland cruiserland roverLand Rover DefenderLand Rover DiscoveryLarsen & ToubroLaventurelawlawslazarethLe HochetLe MornelealLebanonLeevy Frivetlegolewis hamiltonlexuslicenselicense platelight metrolimousinelincolnlink roadLionel MessiLockdownlondonLos Angeles Auto Showlotuslow cost carLRTluxuryluxury carluxury carsL’AventureL’EscalierM1m2m3macondemad maxMadagascarmaha shivaratreeMahebourgmahindramaintenancemalaysiamanmansorymanual transmissionmanufacturingMapoumapsMare d’AlbertMare-aux-VacoasMare-d’Albertmarketmarketingmartinmarutimaruti suzukiMaruti SwiftMaruti Wagon RmaseratiMatt LeBlancMauricioMauritiansmauritiusmaybachmazdamazda 3Mazda 6Mazda MiataMazda Mx-30Mazda Mx-5Mazda RX-7mazda3McLarenMcLaren 720smecedesMELmercedesMercedes AMGMercedes E63Mercedes G-ClassMercedes G63Mercedes GLEMercedes S-ClassMercedes X-classMercedes-MaybachMESmetroMetro Expressmexican grand prixmexicoMGmichael schumachermichelinMicrosoftMidlandsminimini cooperminivanMITDmitsubishiMitsubishi DelicaMitsubishi EclipseMitsubishi L200mitsubishi lancerMitsubishi MirageMitsubishi OutlanderMitsubishi PajeroMitsubishi TritonMitsubishi XpandermitsubushimitsuokaMMMMokamonacomonaco grand prixMont-ChoisyMont-RochesMontagne-BlancheMontagne-LongueMontagne-OrymontebelloMontebello accidentMontée Smontereymoose testmoparMorcellement St AndrémorganMorneMoroccomotoMoto Guzzimoto-écoleMotoClub Racing TeammotorMotor Racing Clubmotor showMotor Vehicle LicenceMotor vehicle test centremotorcyclemotorcyclesmotorsportmotorsportsmotosportmoviemoviesMPAmpvMRAMRCmugenmuscle carMusicmustangmv agustamv augustaMVDAMVLNADA Auto ShowNandanee SoornackNando BodhananonascarNational Coast Guardnavigationnavigation systemnavigation systemsNavin RamgoolamNCGNDUNepalnetherlandsnew carnew york auto shownew zealandnfsNHTSANigerianikolanissanissanNissan 370ZNissan 400Znissan altimaNissan AriyaNissan FrontierNissan GT-RNissan GT-R50Nissan JukeNissan KicksNissan LeafNissan Leaf NismoNissan MaximaNissan MicraNissan navaraNissan NoteNissan PatrolNissan QashqaiNissan RogueNissan SentraNissan SkylineNissan TerraNissan TitanNissan X-trailNissan ZNissan Z ProtonorwayNouvelle-FranceNTANTCNTLANürburgringoff-roadoffroadoil spillOlympic GamesOnline Renewal of Motor Vehicle LicenceopelOpel Corsapaganipagani huayraPagani ZondaPaillesPakistanPalmarPamplemoussespanasonicpapamobileParisparis motor showparkingparliamentPebble Beachpenaltiespenalty pointsPereyberepermis de conduireperoduapetit raffrayPetit-RaffrayPetite-RivièrepetrolPetrol Retailers AssociationpeugeotPeugeot 2008Peugeot 208Peugeot 3008peugeot 508PhilippinesPhoenixPhœnixpickuppickupspininfarinapirelliPitonPlace de l’ImmigrationPlace D’ArmesPlaine MagnienPlaine VertePlaine-des-PapayesPlaine-des-RochesPlaine-LauzunPlaine-MagnienPlaine-VerteplayboyPNQPointe d’EsnyPointe-aux-PimentsPointe-aux-SablespolandpolarispolestarpolicepoliticspollutionpompiersPomponettepontPont ColvillePont-BlancPont-FerpontiacpopemobilePor Louisporscheporsche 911Porsche BoxsterPorsche CayennePorsche MacanPorsche TaycanporsheportPort LouisPort-LouisPoste-de-FlacqPoste-LafayettePoudre-d’Or-HamletPPCPPPprankPravind JugnauthpricepricespriusproguardprotestsprotonPSApublic transportpublict transportQ3qorosQuartier-MilitaireQuatre Bornesquatre-bornesr8RaceracingrainrallyrallyeRallye Eiffelrallye illégalrallye motoramrangerange roverratingsRDArecallrecallsrecordrecordsred bullred bull car park driftRed CrossreduitrenaultRenault ClioRenault Kwidrenault meganeRenault TwingorenderingRenewal of Motor Vehicle Licencerent a carrepairreplicaretroReunionRezvaniRHTRiambelRichard DuvalRichard HammondRiche TerreRiche-TerreRichelieurickshawrimacRimac C_TwoRing RoadrioRipaillesRiviere-des-AnguillesRivière-du-PosteRiviere-du-RempartRiviere-Noireroadroad accidentroad accidentsroad closedroad closureroad rules & regualtionsroad rules & regulationsroad safetyRoad TaxRoad Traffic (Amendment) BillRoad Traffic ActRoad Traffic Amendment ActRoad Traffic Amendment BillRoad Traffic Billroadsroads safetyrobberyrobotrobotsroche-boisRoche-TerreRodrigo DuterteRodriguesrolls-roycerolls-royce cullinanromeorond-point de Beau-BassinRose BelleRose Hillrose-belleRose-HillroverRoyal EinfieldRoyal EnfieldRoyal Enfield Continental GTRRSRSURuben RacingRue Jemmapesrue VandermeerschrumoursRussiaRussian Grand PrixrvsaabSafe Citysafetysafety ratingsafety ratingssafety testsafety testsSaint-PierreSainte-Croixsalesamsungsamusao paulo auto showSao Paulo Motor Showsaudisaudi arabiascamscandalscaniaschool busschool vanscooterscootersseatsebastian vettelSebastopolsecond hand carsecond hand carssecond hand cars importsécurité routièreself driving carself-drivingself-driving carself-driving carsSEMASEMA showSeoul Motor Showservice stationservice stationsShanghaishanghai motor showShehzad SooraballyshelbyShellshowsingaporeSingapore Grand Prixsir GaëtanskodaSlovakiasmartSMFsnakeSobrinho caseSodnacsoftwareSohail Sesungkursolar energySolidarity GrantSolitudesonysorezesoreze accidentSouillacsoulsound systemssouthsouth africasouth koreaspaceXspainSpanish Grand Prixspare partsspeed cameraspeed camerasspeed limitspeedboatspeedingsportSportscarspy shotsssang yongSsangYongssuSt-JeanSt-Jean roadSt-JulienSt-LouisSt-Paulst-pierrestar warsstartupstation-servicestations-servicestatisticsSTCste croixSte-Croixstreet racingstrikestudysubaruSubaru BRZSubaru ImprezaSudhir SesungkursudySunshine AutosupecarssupercarssuperyachtsuprcarssurfboardsurveySUVsuzukiSuzuki BurgmanSuzuki ErtigaSuzuki HayabusaSuzuki IgnisSuzuki IntruderSuzuki JimnySuzuki S-CrossSuzuki SwiftSuzuki Swift Sportsuzuki vitaraSuzuki Wagon RSuzuki XbeeSwedenswiftSwitzerlandTATaiwantakatatamarintankTanzaniaTarisa Resorttatatata motorstaxtax fraudtaxestaxiTBStechnlogytechnolgytechnologytenderTerre-RougeTerre-Rouge–Verdunteslatesla model 3tesla model stest drivetestsThai Motor ExpoThai Motor ShowthailandThailand International Motor ExpoThe Grand TourThe ValetheftThierry Henryticket pricetipstiresTMRSUtokyoTokyo Auto Salontokyo motor showtoptop geartotaltourismtourism authoritytoyotaToyota 86Toyota AlphardToyota AvalonToyota Aygotoyota C-HRtoyota camryToyota CenturyToyota CH-Rtoyota corollaToyota FortunerToyota GR YarisToyota HiaceToyota HighlanderToyota HiluxToyota Land CruiserToyota PriusToyota RAV4Toyota RushToyota Siennatoyota supraToyota TacomaToyota TJ CruiserToyota TundraToyota Venzatoyota yaristoystoytatractortrafficTraffic BranchtrailerTranquebartransformersTransinvesttransporttransport policeTravaux routierstrendsTrianontricksTriolettriumphTrois-BoutiquesTrou d’Eau DouceTrou-aux-BichesTrou-d'Eau-DouceTrou-d’Eau-DouceTrou-Fanfarontrucktruckstsunamitug of wartuningtuniningTurfTurkeytvsTyacktyresUAEuberUBIWUBSukukraineunionsUnited StatesuomuralUrban TerminalUSUSAused carused car importused carsVacoasVacoas-PhoenixvalettaVallée-des-PrêtresVallee-PitotValtonvanvarma caseVeer Luchoomunvehicle inspectionVehiclesvelostervenezuelaVerdunVictoria Bus StationVictoria stationVictoria Urban TerminalvideoVienna Auto ShowvietnamVintagevintage carvintage carsVipervivo energyvoitures reconditionnéesvolvolkswagenVolkswagen BeetleVolkswagen GolfVolkswagen ID.4volvovwvw beetleVW Buggyvw golfVW ID.3VW JettaVW passatvw polovw t-crossWakashiowaymoWeatherwheelsWolmarWootonWork Access PermitWorldyachtyachtsyamahayariszagato
Sell Your Car