Royal Enfield wants to rival with Harley-Davidson and Triumph

There is nothing radical about Royal Enfield – the company which holds the record for the longest manufacture of any motorcycle in the shape of its Bullet 500 machine. 

Now the company desires to use its heritage by going to the territory of other classic motorcycle manufacturers such as Harley-Davidson and Triumph. 

In a recent interview, Royal Enfield chiefs made known that the company has plans to produce a model range powered by parallel- twins displacing between 750cc and 1000cc. 

They will largely be aimed at cashing in on the growing Indian middle class but will certainly also find favour with international riders keen on its classic styling. 

According to Royal Enfield, the new models, which are currently in a conceptual stage, are likely to reach showrooms in 2013. 

Royal Enfield motorcycles were originally manufactured in England but the rights were sold to India and the 350cc bikes were assembled in Chennai. Eventually the bikes were completely manufactured in India where the still dominate that country’s roads.