Volkswagen to Launch on Average 3 New Cars Every Month in 2020
24 December 2019 - autoevolution
There’s no denying that for the better part of the past decade German car group Volkswagen dominated the industry in terms of sales.
And the Wolfsburg-based behemoth plans to do so for the next decade as well, starting with the period's very first year, at least as far as its main brand is concerned.
As 2019 draws to a close, Volkswagen announced its strategy for the year 2020, and it is, at least on paper, gargantuan. Next year, the carmaker plans to launch 34 new car models, making for an average of nearly three every month.
Of the 34, twelve will be SUVs, and eight will be either purely electric or hybrid cars, said Volkswagen COO Ralf Brandstätter.
To support the launch of so many cars, all of them packing the most recent advancements in technology, Volkswagen committed to investing €19 billion ($21 billion), of which €11 billion ($12 billion) will go into what Volkswagen calls e-mobility.
E-mobility comprises the pending market launch of ID.3 electric hatchback, and the upcoming ID. Next SUV, the company's first such car powered by electricity.
"We are at the beginning of a new era. We mean business with e-mobility. The brand will be investing €19 billion in future technologies through 2024, €11 billion alone in the further development of e-mobility," Brandstätter said in a statement.
"And Volkswagen starts the biggest electric offensive in the automotive industry next year: The ID.31 goes on sale in the summer, soon followed by the ID.Next2, our first electric SUV. Our ID. family makes emission- free mobility accessible to many people for the first time. That is New Volkswagen."
To handle the need for more connected and high-tech cars, Volkswagen has also set up a new Car.Software division that will begin operations on January 1. The Germans plan that by 2025 the in-house share of car software development to rise from under ten percent to at least 60 percent.